I loathe the state of TV news today. The American public is fed such a distorted view of events, filtered as they are by bought-and-paid-for pundits, not reporters.
Clearly, this sad state of affairs calls for a response, and The White House, for one, has one.
Since April of 2010, White House videographer Arun Chaudhary and Deputy Press Secretary Josh Earnest have been creating West Wing Week, a newsreel-like recap of the President’s week.
I know it’s PR, but it’s so much better than the news. On the news, it’s all vitriol all the time, which limits our idea about what government is. On TV, government is nothing more than a game to be won or lost, like football. But online, we see it’s much more than that and we get a much better feel for who this President is.
As the field of right wing contenders narrows down, and an alternate to Obama is offered, it will be all the more important for the President to showcase his looser digital self, not just online but on TV, as well. The challenger is going to be a starched suit, we know that much, but the contrast between the two needs to be magnified in order for the Dems to hold the executive branch.
Previously on Burnin’: Obama Is Pressing On, But You Have To Press Play To Hear About It